The Milkybars Are on Me!

There is a certain generation that now like white chocolate as a result of eating Milybar as kids – that includes me! It was even recommended by   my doctor after having my tonsils removed at the age of 4 years.

So, this UK Milkybar campaign tugs at my heartstrings – but, that’s exactly what the brief appears to require. The strategy seems to fairly obvious – but, who cares, it’s a fun and involving campaign for the UK market.   If you visit Youtube you will see the  support media.  Nothing more to be said.  Visit: milkybar.co.uk to dress up and audition…   http://www.youtube.com/watch?v=dGcIUitNlGQ

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~ by rtymerej on August 8, 2010.

 
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